We’ve added some of nature’s most trusted ingredients to our formulation's including soothing Aloe Vera and Co Q10 to help keep gums healthy, alongside Miswak which helps in the fight against bacteria. So you can be sure you are getting all the benefits of a fluoride free toothpaste, but with natural ingredients that really work, every time you brush. Our toothpast is fluoride and SLS free and has a fantastic minty flavou